76% of retail shopping carts are abandoned before purchase. When it comes to gift purchases, the temptation to abandon is even greater. Why? For a gifter to be certain that her recipient will love the gift, she needs to know not only the recipient’s complete contact and shipping details, but also her taste, size and color preferences. That’s a lot of information to gather before hitting the “purchase” button, leading to hesitancy and abandonment.
Enter the magic of GiftWizard.
With one-click installation and easy, intuitive customization, your ‘Add to Cart‘ button will now host an intelligent neighbor on the page: the ‘Send as a Gift’ button.
Your giver clicks ‘Send as Gift’, and completes the checkout without ever leaving your site or needing to gather information. GiftWizard sends a beautiful, personalized gift announcement to the recipient. When the recipient clicks to claims the gift, she selects the color and size along with any other variables, and completes her shipping details. If the giver wasn’t on-target with the gift choice, the recipient has the freedom to exchange it for a gift she loves or a Gift Card to use later, all prior to fulfillment.
Gifters can send a gift with peace of mind and confidence that it will be appreciated. There’s no obstacle to completing the purchase. That’s why our clients’ gifting conversion rates are 165% times better with the gifting button!
Most eCommerce providers are managing a 70% return/exchange rate on gifts. But not you, now that the magic of GiftWizard enables your customers to always send the perfect gift.